Digital Leadership Program

Today, every business and industry is affected by digital disruption and is rushing to transform and innovate to become more digitalized.

This 3 days workshop is designed to craft a compelling digital customer experience, find new ways to innovate traditional service models and customer engagements, and to identity new opportunities to transform operations.

Each participant will learn how to recognize emerging trends and disruptive trends, and the competitive forces and patterns of demand within their industry. We will also identify opportunities for new services in the digital age of the customer, as well as define a new service model; where to transform operations, and align key activities within your own organization, and immediately begin to apply this knowledge to make an impact.

In an intensive hands-on workshop setting, each participant explores the latest digital transformation thinking in the age of the customer, and engage with leading digital experts who have set the digital agenda for the European Union. You will also learn how to understand and take advantage of digital disruption and be able to apply standards on your own personal project.

The workshop introduces a comprehensive guide through the different steps of the strategic processes – from ideation to implementation.

  • Learn to conduct a situation analysis in the age of customers.
  • Expand your ability to foresee change, emerging trends and competitive forces.
  • Discover how to take advantage of the paradigm for the digital age: faster, cheaper and more connected.
  • Identify digital transformation and innovation potential and determine corrective steps.
  • Understand different customer-centric service model options.
  • Find out about new innovative customer experiences, and where to transform operations.
  • Develop your own digital transformation plan.

The Digital Leadership Program is offered as 3 days of education and training and is certified and designed by the Global University Alliance.

Learn, Apply & Impact

The Digital Leadership Program provides a powerful curriculum that builds applied management competencies to deliver a true business and IT impact. The program provides executives and their team with a practical hands-on workshop setting to explore the latest thinking, standards and patterns of outperformers and immediately apply new skills to their own project.

We establish and induce new competencies to recognize changes in the market early – think strategically, and then formulate the future. We also build cross-functional skills to solve complex problems, create opportunities, and make a powerful impact consistently by responding to evolving leadership challenges and exposing them to the latest groundbreaking ideas and techniques.

We offer a unique blend of classroom training, access to relevant academic research and standards, and we top it off with Individual Performance Coaching that ensures competencies and measurable impact go beyond the classroom.

All participants will be actively engaged with applying repeatable standards, i.e.:

  1. Best Practices (what works);
  2. Industry Practices (performance accelerators); and
  3. Leading Practices (patterns of outperformers).

Each participant will also work on a personal project that becomes the foundation upon which to apply standards and receive individual coaching.

The individual registration fee of €5,900 Euro (excl. VAT) covers tuition, handouts, case materials, conference facilities and team building games. Travel and accommodations is not included.

Important to note is that the Digital Leadership Program requires input from interested parties as the program is tailored to each individual, team or organization and is customized with planned dates and location.

To request a customized or closed program, or if you have questions about registration or multi-attendee discounts, please contact us.

Who Should Attend

The program is designed for executives and managers who are affected by global digital disruptions, and seek to become more digitalized and aware of topics such as the ‘Internet of Things’, ‘Big Data’, ‘Robotic Process Automation’, ‘Artificial Intelligence, and many many more.

Learning Model

Compelling Digital Customer Experience

  • Identify value creation and service model

  • Rethink customer experience, and asses potential of new service models

  • Map service, information and data flows for smarter decision making

  • Reimage customer experience, participation, touch points, information insight, and knowledge for a competitive advantage

  • Evaluate digital customer experience platform drivers that capture value beyond traditional products and services

  • Assess partnership and collaboration possibilities to extend customer experience through the value chain

  • (Re)design a compelling digital customer experience service model

  • Outline test experiments with enterprise-scale innovation of traditional service models and customer engagement model

  • Define a customer-centric service model with rapid change adaption

  • Translate new digital customer service experience workflows, trajectories, effect and scope

  • Identify operational transformation and performance opportunities

  • Map alignment of activities, roles and measurements

Identify Digital Opportunities

  • Understand the new paradigm for the digital age; faster, cheaper, automated and more connected

  • Discover the customer expercience and decision lifecycle

  • Identify your customer value and service drivers (i.e. core differentiatiating, core competitive and non-core compentencies)

  • Map customer value and service lifecycles

  • Understand Business Model drivers (i.e. Revenue Model, Cost Model, Performance Model, Operating Model, Service Model and Value Model)

  • Validate current and new products, services, and business models for digital customers

  • Identify and address the existing pain chain while preparing for a new goal chain

Understand Digital Disruption

  • Introduction to digital disruption in the age of the customer

  • Discover disruptive and emerging digital trends

  • Identify internal and external drivers (i.e. mega-, macro- and microtrends)

  • Spot external competitive forces in your industry

  • Workshop around digital strategy execution