Business Analyst Program

Why the certification is relevant

In the digital age, the role of the Business Analyst is clear; it’s all about developing the business, identifying how to improve decision making, providing customer value, enhancing efficiency and reducing cost whilst improving capabilities.

The conventional Business Analyst’s way of working is traditionally focused on operational modelling such as process analysis and optimisation. However, new organisational demands require the Business Analyst to focus on delivery of business value and innovation, thereby understanding the holistic nature of change.

The Business Analyst Program including Individual Performance Coaching is offered as a 5 days training program and is designed and certified by the Global University Alliance.

Download the PDF brochure.

Focus of the Business Analyst

The Business Analyst role is uniquely designed to meet the needs of today to instill new cross-functional skills that support CIOs and other C-level executives to bridge the value gap.

They need critical thinkers with the ability to adapt, invent, and reinvent – collaborate, create, and innovate. The certification program covers strategy, innovation and value with a combination of requirements and complexity management. All of this focuses on an understanding and mastering of different modelling disciplines relevant to the business, such as the development of stakeholder maps, requirements management, strategy maps and canvasses, business models, capability maps, process models as well as service and operating models.

The Business Analyst Program can be integrated into any relevant organisation. It does so by adding theory, practice and modelling capabilities to the practitioner’s skill set.

Individual Performance Coaching

It is only through coaching and building on the participant’s existing knowledge that capabilities are gained and applied.

Individual Performance Coaching is an integrated element of the Business Analyst education and training program to ensure that the frameworks, methods, approaches, and modelling principles are customized, adopted and applied in a real-world project setting with a personalized action plan.

The participant will discover how to drive forth fundamental changes within their organization and to achieve the objectives set in both innovation and transformation projects.

Upon successful completion of this program, you will become a certified Business Analyst.

The individual registration fee of €9,800 Euro (excl. VAT) covers tuition, handouts, case materials and conference facilities. Travel and accommodations is not included.

Important to note is that the Business Analyst Program requires input from interested parties as the program is tailored to each individual, team or organization and is customized with planned dates and location.

The program includes:

  • 5 days of classroom training
  • Individual Performance Coaching
  • 1 Business Analyst Certificate

To request a customized or closed program, or if you have questions about registration or multi-attendee discounts, please contact us.

Who Should Attend

The program is designed for professionals with 3+ years of business and/or IT experience:

  • Analysts: Strategy Analyst, Business Analyst, Financial Analyst, Process Analyst and System Analyst.
  • Managers: Business Manager, Project Manager, Product Manager, Process Manager, Service Manager and IT Manager.
  • Specialists: Business Specialist, Strategy eXpert, Value eXpert, Process Specialist, Method Specialist (TOGAF, Zachman, MoFA practitioner), Quality/Production/Manufacturing Specialist, Technology Specialist and Enterprise Engineer.
  • Consultants: Business Consultant, Process Consultant and Transformation Consultant.
  • Architects: Process Architect, Value Architect, Service Architect, Business Architect and Information Architect.

Enterprise Standards Used

The following standards are the typical sets of standards that a Business Analyst uses:

OMG (Software Standards):

  • BPMN – Business Process Modelling Notations
  • CMMN – Case Management Modelling Notations
  • DMN – Decision Modelling Notations

LEADing Practice (Enterprise Standards):

  • Force Model: Emerging Trends & Disruptive Forces
  • Strategy Model
  • Business Categorization
  • Business Classification
  • Value Chain
  • Business Model
  • Operating Model
  • Business Architecture Meta Model


  • Open Group Business Architecture
  • IEEE Process Engineering standards
  • ISO 42010 Systems & Software Engineering
  • Zachman Framework (Interrogatives)
  • ITIL 3 (IT delivery concept)
  • COBIT (Governance)

Learning Model

Theories Practitioners will learn

  • Capture forces and disruptive trends

  • Understand organizational strategies

  • Identify business requirements

  • Map capabilities

  • Value and performance management

  • Analyze process performance

  • Build services that create value

  • Innovation and transformation management

  • Complexity management

  • Decision making

What Practitioners will work with in Practice

  • Work with stakeholders, business and process owners

  • Benchmark maturity levels

  • Business Model design

  • Value Model development

  • Develop value guidelines

  • Service Model definitions

  • Process Model analysis

  • Define standardization and integration potential

  • Setup measurements and monitoring

  • Apply continuous business improvement

Modelling capabilities Practitioners will gain

  • Stakeholder Map development

  • Business Requirement Map development

  • Develop Strategy Maps

  • Define Capability Maps

  • Define Value Canvasses

  • Create Business Models

  • Optimize Process Models

  • Develop Service Models

  • Construct Operating Models